What is a good conversion rate for a small business?

FAQ
Feb 07, 2026
1 min read

Benchmarks:

  • Lead generation: 2-5%
  • Local services: 5-10%
  • Ecommerce: 1.5-3%

Profitability matters more than percentages.

➡ We tailor benchmarks inside ICPS. Check ICPS from the menu.

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